ABOUT IDEAglobal.com

IDEAglobal.com's core competency is one of content. Our key focus is to provide independent, forward-looking and actionable research on the global financial markets twenty-four hours a day. We currently have over 145 analysts, located in New York, London and Singapore, contributing to 22 separate subscription-based products, delivered via proprietary networks, facsimile, and the internet. We mainly cover Foreign Exchange, Interest Rates and Equities in both G7 and emerging markets. Currently, we produce close to 2000 pieces of original analysis per day. The hallmark of our analysis is strategic thinking and detailed forecasts. IDEAglobal.com is a most valued source of market intelligence with an 11-year track record of offering unparalleled financial analysis.

Content Creation
Over the years, IDEAglobal.com has established a unique position as a confidant of central bankers and major money managers. The company's economists are thoroughly integrated into the international financial community. This "inside track" allows IDEAglobal.com to provide clients with a clearer understanding of the conduct of economic policy, through which more informed and confident money management decisions can be made.

The Sphere of Influence
Using a combination of sophisticated in-depth profiling and personal contacts, a team of 35 dedicated salespeople in IDEAglobal.com's five offices around the world are constantly expanding the client base and reinforcing the firm's successful long-term relationships. As a result of their efforts, the company's analysis is used by 26 central banks in their formation of policy and read by over 30,000 financial professionals in over 1,700 dealing rooms worldwide. We believe that IDEAglobal.com has more influence over the decisions of individuals who transact in the international financial markets than any other organization.

Client Service
Along with the high quality of its products, IDEAglobal.com's commitment to high quality customer service has enabled it to achieve and sustain rapid growth. Each year, IDEAglobal.com Corporate Relations Divisions speak to over 50,000 professionals in more than 1,500 dealing rooms. The Corporate Relations team is able to understand the needs of potential and existing clients, provide user education, organize and monitor trials, as well as provide traditional customer support. Only with such attention to detail is it possible to maintain IDEAglobal.com's unique franchise and continue to expand our client base.

Global Distribution
IDEAglobal.com content is distributed around the world through virtually every possible delivery medium. The full range of IDEAglobal.com analyses are delivered directly to trading rooms via traditional on-line networks, fax, both the public internet and private multimedia intranets and broadcast television. In addition, clients enjoy direct personal access to IDEAglobal.com analysts by telephone, via e-mail and at international conferences.

A Company Philosophy Embracing Technology
One of the most valuable aspects of IDEAglobal.com's content is its timeliness. IDEAglobal.com's market leadership would be impossible without the most advanced technology to gather and deliver its analysis. Technology is also at the heart of IDEAglobal.com's continuous and innovative product development, which is essential not only to meet, but also to anticipate, client needs.

A World-Class Advisory Board
Another measure of IDEAglobal.com's importance within the industry has been the firm's ability to attract the high caliber expertise of Professor Doctor Helmut Schlesinger, former president of the Bundesbank, Mr.Ng Kok Song, Deputy MD of the Government of Singapore Investment Corporation, and Mr. Nick Stern, former Chief Economist at the EBRD to its Advisory Board. The role of the IDEAglobal.com Advisory Board is twofold. First, the board provides long-term guidance on markets and economic trends to IDEAglobal.com's senior economists, strengthening the depth and credibility of forecasts. Second, and perhaps more importantly, through its experience, contacts, and participation in IDEAglobal.com's conferences, the board acts as a bridge between global policy makers and the financial markets.

A Unique Collaboration
IDEAglobal.com and the London School of Economics are pioneers in the development of a co-operative relationship between market analysts and academia. This exclusive joint venture provides the foundation for a range of products covering the emerging markets of Latin America, Asia and Central/Eastern Europe. Country-by-country views of political risk from the world's most reputable academic sources are utilized by IDEAglobal.com to analyze the potential impact on market sentiment, prices and flows.