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( BW)(FL-BRADYNET.COM) A Microwave Later, BradyNet.com Completes the Initial Launch of its Latin American Unit With ``BradyNet Brasil,'' a Regional Portal in Portuguese
Business Editors/High-Tech Writers
MIAMI--(BUSINESS WIRE)--Feb. 4, 2000--Many companies on the Net spend large sums of money to build a Latin American presence.
BradyNet.com spent...well a microwave. It set out to launch five regional web sites in two different languages in one week. The sites are regional community Portals for Argentina, Ecuador, Mexico and Venezuela. Today BradyNet launches, "BradyNet Brasil" in Portuguese.
"BradyNet Brasil" is the fifth of a series of regional web sites, and it can be found at http://www.bradynet.com/brasil/. It is the first community on the Internet dedicated to the Brazilian fixed income market. Viewers can find news, prices, graphs and discuss the market absolutely free.
"BradyNet.com is a private, self-funded and profitable company," said Roberto Krell, CEO of BradyNet.com, "We don't rely on vast sums of VC funding, so when we set out to launch `BradyNet Latin America' in Internet speed, we had to be more creative. We promised a new microwave to our software development team if they met the deadline, I guess that they will never drink cold coffee again!"
Sponsorships
"BradyNet Brasil" offers advertisers an ideal opportunity to reach a highly targeted audience within Brasil's financial and investor community.
BradyNet.com
BradyNet is a pioneer provider of emerging market's fixed-income information via the Internet. Bradynet.com is the most comprehensive and widely used web site in its genre and has won several awards and accolades from industry press and market participants.
BradyNet is currently used by viewers in over 80 countries throughout the world and provides comprehensive coverage of emerging market debt including Brady bonds, Eurobonds, global issues, local fixed income products and emerging market derivatives. The site maintains a full complement of services including, the "BradyNet CyberExchange" -- a program that selects the best prices and yields of emerging market bonds from quotes received from an extensive list of top-tier contributors, a directory of emerging market participants' e-mail addresses with an embedded communication system, portfolio management software, and a summary of market developments and their effect on emerging market assets.
BradyNet.com has been recognized by Forbes Magazine as one of the top sites of the millennium (9/13/99 issue), CNBC featured BradyNet in its program "PowerLunch" and selected it as a "Cool site of the Web." In addition, CNNfn selected BradyNet as a "Wonder of the Web."
About BradyNet, Inc.
BradyNet.com, established in 1995, is a profitable private company. It is the leading publisher of emerging markets fixed income information through the Internet.
CONTACT: BradyNet, Inc., Miami Roberto Krell, 305/373-0005 bradynet@bradynet.com
| DISCLAIMER: The information and opinions contained herein do not necessarily express the opinions of BradyNet, Inc. This report has been prepared solely for informational purposes and is not a solicitation of any transaction in the securities with which it deals or an offer to enter into any such transaction. Prices and/or other information in this report are subject to change without prior notice. |
Copyright © 1998 BradyNet, Inc. |

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